For companies looking to compete alongside the global players, recognising the influence that CX has on a brand has never been more imperative. The growing adoption of AI and omni-channel interactions are giving companies the ability to understand customers like never before. Through real-time analytics, businesses can quickly respond to customer needs and deliver more engaging experiences however, creating actionable, secure and real-time analytics isn’t a straightforward approach.
Siloed and unconstructed data, complicated software and lack of focus for your customer insight strategy can lead to disharmony between different departments and create more confusion than originally set out. Customer Insight and Data Analytics can help with that. The third in the series of CX Network’s highly popular online summits, the event brings together a host of customer insight experts to provide practical advice on how you can turbo-charge your next customer insight project and turn data into opportunities for short and long-term growth.
Customer Experience is the new ‘brand’ - it differentiates businesses, drives immense customer loyalty and increases revenue, so with that in mind, the race to master customer experience is ON! In this session, MaritzCX will talk about the current state of the industry and set the scene for this thought leading event.
The higher demand to ensure corporate initiatives deliver ROI is putting potential CX funding in jeopardy as CX managers are struggling to demonstrate a return on initiatives such as VoC. By collecting, combining, and sharing feedback from different sources, VoC programmes can play a key role in improving processes, lowering costs, and increasing customer loyalty. In this session, discover real-world case studies that shows how linkage analysis proves VoC ROI and improves an organization’s culture and bottom line.
Key takeawaysWelcome to the Experience Economy, where your customers' experience with your brand is inseparable from the value of the goods and services you provide. The customer is the innovator, not the enterprise, and if companies are to deliver competitive customer experiences, they must be ready and able to pivot constantly to deliver content, experiences and services to individuals however and wherever they desire. In this session, discover a ‘data-driven approach’ though customer insights and the combination of accuracy and speed with real-time analytics.
Key takeawaysThe market is seeing a significant demand for AI and machine learning capabilities to better understand what their customers need but while many companies claim to offer predictive technologies, rarely do they deliver on the desired promise. In order to really understand and predict customer behavior, we also need to ask customers what and why they really think and feel the way they do and turn those insights into real actions. In this session, discover real-life case studies on how to make better use of customer feedback to predict and manage the CX.
Key takeaways:The rise of AI has ushered in a new era in CX - customers expect access to services 24/7, 365 days a year, from any channel and language of their choice. As a result, businesses need to understand their customers sentiments in real-time and predict their actions to deliver delightful customer moments. In this session, discover how intelligent RPA can be used across the enterprise to gain competitive advantage, speed up work and improve employee and customer experience.
Key takeaways:Microsoft’s quarterly CX survey is conducted in over 100 countries and is translated in over 40 languages among several customer segments - although open text feedback is a rich source of information, the data captured was not well exploited. In this session, discover Microsoft’s experience with implementing a system to gain AI-enabled insights about CX drivers from detailed text feedback.
Key takeaways:Many businesses claim that automating their contact centre improves the customer journey by making it more efficient and streamlined, however the success of this has not matched the hype associated. Chatbots are often being used as a replacement rather than enhancement and as a result the technology is beginning to get a bad name for itself. If applied right, AI can transform customer service and engagement.
In this session, discover:Illustrating a return on investment for CX in a credible manner is the greatest threat to success as CX professionals struggle to calculate the connection between improved customer experience and revenue growth. However, with the right measurement, strategies and tools in place, a solid business case can be developed and monitored for success. In this webinar head from thought leading industry professionals on how to associate a monetary value to the tools and models used to improve the customer experience
Key takeaways:Browse our virtual booths and download useful resources and videos from our CX experts.
When you partner with CX Network, your get the opportunity to expose your brand to our opt-in membership of over 31,000 customer experience professionals globally and our wider audience of more than 150,000 CX executives.
Position your brand at the forefront of this topic and industry developments. By being part of this webinar we will ensure you are seen as part of the conversation between industry players, analysts and decision makers. If you want to be positioned as an industry leader, then partnering with CX Network is a great step in this direction.
Through our webinar programme, CX Network delivers leads that match your goals and increase your traffic based on your requirements. Engage and interact with your target audience through our varied lead generation campaigns.
Whether you are embarking on a brand re-launch or planning to increase your current brand awareness, CX Network will ensure your brand is associated only with credible, highly recognized industry players. Our webinars put your brand in front of highly relevant, highly active and qualified industry players in a cost-efficient manner.